{"id":152134,"date":"2025-06-29T23:38:52","date_gmt":"2025-06-30T05:38:52","guid":{"rendered":"https:\/\/nbcs.mx\/?p=152134"},"modified":"2025-06-29T23:38:52","modified_gmt":"2025-06-30T05:38:52","slug":"presentan-insignia-la-paz-distintivo-de-responsabilidad-y-sostenibilidad-en-el-turismo","status":"publish","type":"post","link":"https:\/\/nbcs.mx\/?p=152134","title":{"rendered":"Presentan \u201cInsignia La Paz\u201d, distintivo de responsabilidad y sostenibilidad en el turismo"},"content":{"rendered":"<p style=\"font-weight: 400; text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-152135 alignleft\" src=\"https:\/\/nbcs.mx\/wp-content\/uploads\/2025\/06\/Imagen-Boletin-774-755x464.jpeg\" alt=\"\" width=\"394\" height=\"242\" srcset=\"https:\/\/nbcs.mx\/wp-content\/uploads\/2025\/06\/Imagen-Boletin-774-755x464.jpeg 755w, https:\/\/nbcs.mx\/wp-content\/uploads\/2025\/06\/Imagen-Boletin-774-150x92.jpeg 150w, https:\/\/nbcs.mx\/wp-content\/uploads\/2025\/06\/Imagen-Boletin-774-768x471.jpeg 768w, https:\/\/nbcs.mx\/wp-content\/uploads\/2025\/06\/Imagen-Boletin-774.jpeg 1005w\" sizes=\"auto, (max-width: 394px) 100vw, 394px\" \/>La directora de Turismo Municipal, Natalia Ruffo Casta\u00f1o, present\u00f3 el programa \u201cInsignia La Paz\u201d, una iniciativa que busca articular al sector tur\u00edstico con acciones concretas de responsabilidad social, sostenibilidad y mejora del servicio, fortaleciendo al municipio como un destino aut\u00e9ntico, competitivo y con identidad.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">\n<p style=\"font-weight: 400; text-align: justify;\">Durante su participaci\u00f3n en la asamblea de la Emprhotur, explic\u00f3 que el programa contempla siete m\u00f3dulos de capacitaci\u00f3n que abordar\u00e1n temas como el cuidado del agua, sostenibilidad ambiental, equidad de g\u00e9nero, inclusi\u00f3n, accesibilidad, prevenci\u00f3n de la violencia y mejora de la atenci\u00f3n al visitante.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">\n<p style=\"font-weight: 400; text-align: justify;\">Cada m\u00f3dulo otorgar\u00e1 una insignia representativa a los establecimientos comprometidos, las acciones para obtener estos sellos se adaptar\u00e1n a las capacidades de cada negocio y las capacitaciones tendr\u00e1 una duraci\u00f3n de siete semanas, con sesiones de 2.5 horas, dirigidas a personal de todos los niveles operativos.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">\n<p style=\"font-weight: 400; text-align: justify;\">El objetivo de esta iniciativa es reforzar la percepci\u00f3n de La Paz, \u201cqueremos reconocer a los establecimientos que muestren ese compromiso con buenas pr\u00e1cticas, para que sigamos impulsando este destino ordenado, equitativo, incluyente, responsable que queremos, y que esto se pueda percibir por quienes nos visitan\u201d, destac\u00f3.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">\n<p style=\"font-weight: 400; text-align: justify;\">Finalmente, se hizo una invitaci\u00f3n abierta a hoteleros y prestadores de servicios tur\u00edsticos a sumarse al programa \u201cInsignia La Paz\u201d, registr\u00e1ndose a trav\u00e9s del enlace que ser\u00e1 compartido por la Emprhotur y la Direcci\u00f3n de Turismo Municipal.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La directora de Turismo Municipal, Natalia Ruffo Casta\u00f1o, present\u00f3 el programa \u201cInsignia La Paz\u201d, una iniciativa que busca articular al<\/p>\n","protected":false},"author":1,"featured_media":152135,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[40],"tags":[],"class_list":["post-152134","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-municipios"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - 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