{"id":161333,"date":"2026-02-16T14:31:07","date_gmt":"2026-02-16T21:31:07","guid":{"rendered":"https:\/\/nbcs.mx\/?p=161333"},"modified":"2026-02-16T14:31:07","modified_gmt":"2026-02-16T21:31:07","slug":"impulsan-setue-y-gobierno-de-mexico-turismo-sostenible-y-responsable-en-bcs","status":"publish","type":"post","link":"https:\/\/nbcs.mx\/?p=161333","title":{"rendered":"Impulsan SETUE y Gobierno de M\u00e9xico turismo sostenible y responsable en BCS"},"content":{"rendered":"<p style=\"font-weight: 400; text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-161334 alignleft\" src=\"https:\/\/nbcs.mx\/wp-content\/uploads\/2026\/02\/FOTO-BOLETIN-SETUE-IMPULSAN-737x492.jpg\" alt=\"\" width=\"364\" height=\"243\" srcset=\"https:\/\/nbcs.mx\/wp-content\/uploads\/2026\/02\/FOTO-BOLETIN-SETUE-IMPULSAN-737x492.jpg 737w, https:\/\/nbcs.mx\/wp-content\/uploads\/2026\/02\/FOTO-BOLETIN-SETUE-IMPULSAN-1024x683.jpg 1024w, https:\/\/nbcs.mx\/wp-content\/uploads\/2026\/02\/FOTO-BOLETIN-SETUE-IMPULSAN-150x100.jpg 150w, https:\/\/nbcs.mx\/wp-content\/uploads\/2026\/02\/FOTO-BOLETIN-SETUE-IMPULSAN-768x512.jpg 768w, https:\/\/nbcs.mx\/wp-content\/uploads\/2026\/02\/FOTO-BOLETIN-SETUE-IMPULSAN.jpg 1280w\" sizes=\"auto, (max-width: 364px) 100vw, 364px\" \/>Con el prop\u00f3sito de que Baja California Sur contin\u00fae consolid\u00e1ndose como uno de los destinos m\u00e1s competitivos del pa\u00eds y fortalecer su dinamismo econ\u00f3mico, la titular de la Secretar\u00eda de Turismo y Econom\u00eda (SETUE), Maribel Collins, se reuni\u00f3 con Josefina Rodr\u00edguez Zamora, secretaria de Turismo del Gobierno de M\u00e9xico, para planear y coordinar estrategias de promoci\u00f3n tur\u00edstica.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">En el encuentro, los directores de los fideicomisos de promoci\u00f3n tur\u00edstica estatal y de Los Cabos definieron mecanismos para reforzar la presencia del destino en los principales mercados nacionales e internacionales y promover acciones conjuntas en los principales espacios de promoci\u00f3n.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Collins destac\u00f3 que este trabajo conjunto permitir\u00e1 atraer inversi\u00f3n, ampliar la conectividad a\u00e9rea y generar nuevas oportunidades de negocio, en l\u00ednea con la pol\u00edtica nacional que impulsa un turismo econ\u00f3mico, sostenible y socialmente responsable.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Asimismo, inform\u00f3 que M\u00e9xico participar\u00e1 en 2026 en m\u00e1s de 30 ferias internacionales, 18 de ellas especializadas en turismo de romance, aventura, buceo y golf. Las caravanas de promoci\u00f3n en Canad\u00e1 y Estados Unidos se realizar\u00e1n en mayo, junio, agosto y octubre, reforzando la presencia del pa\u00eds en sus principales mercados emisores.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Tambi\u00e9n se abord\u00f3 la organizaci\u00f3n del Tianguis Tur\u00edstico de M\u00e9xico, que celebrar\u00e1 su 50.\u00aa edici\u00f3n del 25 al 30 de abril en Acapulco, Guerrero, consolid\u00e1ndose como la principal plataforma nacional de promoci\u00f3n tur\u00edstica.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">La titular de SETUE subray\u00f3 que Baja California Sur se ha consolidado como potencia tur\u00edstica y econ\u00f3mica derivado de su riqueza natural, infraestructura, creciente conectividad a\u00e9rea y experiencias \u00fanicas. Al cierre de 2025, la entidad recibi\u00f3 4.5 millones de pasajeros v\u00eda a\u00e9rea y 1.3 millones de cruceristas, lo que representa un incremento del 46.2 % respecto a 2024.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Finalmente, Collins reiter\u00f3 su compromiso de trabajar de manera coordinada con el Gobierno de M\u00e9xico y el sector tur\u00edstico para diversificar mercados, fortalecer la promoci\u00f3n estrat\u00e9gica y garantizar que el crecimiento del turismo se traduzca en beneficios concretos para las familias sudcalifornianas.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Con el prop\u00f3sito de que Baja California Sur contin\u00fae consolid\u00e1ndose como uno de los destinos m\u00e1s competitivos del pa\u00eds y<\/p>\n","protected":false},"author":1,"featured_media":161334,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-161333","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - 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